GrowthCues addresses the needs of product-led B2B SaaS teams with features that enable You to drive customer success and product growth proactively. With these features, You can identify churn before it happens, pinpoint drivers and blockers for customer retention and activation, and understand customer engagement without complex dashboards.
The Challenge: Product usage data holds powerful insights, but knowing exactly which metrics to track – and spotting significant changes the moment they happen – is a constant challenge for B2B SaaS teams. Building and maintaining relevant dashboards takes significant effort and technical skill, often requiring dedicated data expertise you might not have in-house. This complexity barrier frequently prevents teams from getting the timely, easily understandable analytics needed to act proactively on emerging issues or opportunities.
The GrowthCues Solution: GrowthCues' Automated Product Analytics capability acts as your specialized analytics engine for B2B SaaS. Connect it securely to your product usage data warehouse, and it handles the essential tracking, calculation, and baseline interpretation automatically, focusing on both user and critical account health. Instead of requiring you to build, maintain or update dashboards, it automatically surfaces the most important insights.
With Automated Product Analytics, you gain:
✅ Comprehensive B2B Metrics Tracked: Automatically monitor a full suite of crucial user and account-level engagement metrics (DAA/WAA/MAA, Stickiness & more), calculated fresh every day.
✅ Interpreted Engagement Overviews: Receive daily summaries that analyze overall product engagement, highlighting key trends and anomalies with clear explanations and data justifications so you can trust the findings.
✅ Interactive Metric Deep Dives: Easily investigate the 'why' behind specific metric movements using interactive views that explain contributing factors and trends when you need to dive deeper.
Free your team from the burden of manual analytics, dashboard maintenance, and basic trend interpretation. This automated foundation provides reliable, daily analytics on user and account behavior, giving you more time to focus on strategic actions driven by the insights surfaced throughout GrowthCues.
Outcome: Get your essential B2B SaaS product analytics automated and explained daily – the reliable data foundation you need, effortlessly, without needing a data team.
Tired of sifting through dashboards for meaningful signals?
GrowthCues' Daily Product Engagement Overview delivers an insightful executive summary analyzing your key metrics each day. It automatically interprets overall trends, highlights noteworthy anomalies (both positive shifts and risks needing attention!), and provides concise, plain-language explanations.
With Intelligent Insights enabled, each overview also includes your unique Predictive Retention Score – generated by a model custom-trained specifically on your product usage data to accurately gauge customer retention likelihood, complete with explanations for the current score.
Stop searching for insights; get a prioritized, actionable overview delivered daily. This allows your B2B SaaS team to instantly understand engagement health, spot crucial changes, and focus their time on what truly impacts customer retention, saving valuable analysis effort.
Outcome: Start your day with a clear report card on product engagement and retention risk, tailored to your business and ready for action.
Stop struggling to track both user activity and crucial account-level engagement.
GrowthCues' B2B SaaS Metrics automatically monitors a comprehensive suite daily – covering everything from Account Stickiness and DAA/WAA/MAA down to detailed user session metrics. Each vital sign comes with automated trend analysis and a quick summary (as previewed above), providing immediate context without manual calculation or complex dashboard configurations.
Get the holistic view B2B SaaS teams need, understanding both user and account engagement effortlessly. Spot key trends faster across all critical indicators and free your team to focus on action, not data wrangling.
Outcome: Stay consistently informed on the engagement metrics that truly drive B2B SaaS health, automatically monitored and interpreted for you daily.
See a key metric shift on a dashboard but struggle to quickly understand why?
GrowthCues' Interactive Metrics Narratives let you easily dive deeper into the story behind the numbers for crucial B2B SaaS metrics like Daily New User Activations.
Starting with an automated summary and trend analysis for the specific metric, this feature proactively highlights the most noteworthy changes and contributing factors (such as significant drops, trend shifts, or changes vs. averages). Simply click on these highlighted insights presented alongside the visual chart.
You'll instantly get clear, plain-language explanations revealing the context behind that specific data point and its likely impact on product growth. Stop time-consuming manual drill-downs across different reports; explore the 'why' interactively.
Outcome: Quickly understand the drivers behind key metric movements through guided, interactive exploration, enabling faster, more informed responses.
The Challenge: Staying consistently aware of crucial day-to-day shifts in product engagement, identifying emerging risks across your customer base, and knowing where to focus your team's limited time can feel overwhelming when relying on complex dashboards or manual data checks. Keeping everyone aligned with a clear, current picture is tough.
The GrowthCues Solution: GrowthCues' Core Insights acts as your essential daily intelligence layer, cutting through the noise to deliver clear, validated, and prioritized information automatically. Stop reacting to lagging indicators or drowning in raw data; get the foundational understanding you need each day.
With Core Insights, you get:
✅ Daily Action Briefing: Start each day with a synthesized digest automatically pinpointing the most critical product-wide challenges or opportunities uncovered in your data, complete with clear recommendations for immediate team focus.
✅ Explained Engagement Trends: Understand overall product engagement through clear overviews that highlight significant shifts (positive or negative) and back key insights with , building confidence in the findings.
✅ Prioritized Account Focus: Instantly see automatically highlighted groups of 'At Risk' accounts requiring intervention and 'Growing' accounts representing opportunities for nurture or expansion, allowing efficient direction of your team's outreach efforts.
Core Insights automate the daily monitoring and interpretation of essential metrics and trends, providing the trustworthy foundation needed to understand the current state quickly, validate observations easily, and prioritize your team's efforts effectively based on up-to-date reality.
Outcome: Your essential daily hub for clear, justified insights into current product and customer health, empowering confident, prioritized action.
Start your day knowing exactly where to focus.
The Daily Product Growth Digest from GrowthCues provides an insightful overview synthesizing key product dynamics – covering engagement trends, customer journey progress (like activation), retention signals, and crucial customer updates.
It doesn't just report data; it automatically pinpoints the most critical challenges and opportunities surfaced from your product usage analysis. Crucially, the digest includes clear, prescriptive recommendations and suggested next steps tailored to the current situation.
Think of it as your daily driver for proactive work. It turns complex, multi-faceted data into a clear, prioritized summary, saving your B2B SaaS team valuable time previously spent connecting dots across different reports.
Outcome: Get a daily, actionable briefing identifying precisely where to focus your efforts to drive product growth and improve customer success.
Go beyond vague alerts or raw dashboards.
GrowthCues' Product Engagement Overviews provide a clear daily summary of user activity, automatically highlighting the most important positive trends and negative signals surfaced from your product usage data.
Crucially, every highlighted insight comes with both a plain-language explanation and readily accessible data justifications (like specific trend changes or comparison values). This allows you to instantly see why an insight was flagged and the data supporting it.
Understand the nuances of your product engagement quickly and reliably. This feature gives your B2B SaaS team the explained context and proof needed for faster, more confident decision-making regarding customer health and product interaction. Drill down to metrics details with a single click.
Outcome: Get trustworthy daily engagement intelligence, fully explained and backed by data, enabling confident action.
Are users smoothly navigating your key onboarding or activation paths, or getting stuck somewhere?
GrowthCues' Customer Journey Overviews automatically analyze progress through your defined customer journeys (like Trial-to-Paid or Feature Activation).
It automatically pinpoints crucial bottlenecks, significant drop-offs, or unexpected deviations from the ideal path, summarizing the key issues impacting completion rates and timelines in plain language.
Crucially, every identified issue includes both a clear explanation of the problem and easily accessible data justifications (like progression rate trends or duration comparisons) so you can trust the insight.
Outcome: Understand exactly where and why users struggle in their journey, saving hours of manual funnel analysis and enabling targeted, data-backed improvements to boost activation and adoption.
Stop manually scanning lists or dashboards to figure out which accounts need attention today.
GrowthCues' Daily Account Highlights does the prioritization for you. It continuously analyzes your entire account base's engagement and health signals based on product usage data.
Each day, GrowthCues automatically identifies and surfaces the accounts requiring your immediate focus – highlighting those with the highest churn risk needing intervention and those showing strong growth or expansion potential. Brief context explains why they're flagged.
Get straight to the accounts that matter most for retention and growth, saving valuable time otherwise spent sifting through data. While the full account list remains accessible, this provides your essential daily starting point for targeted, impactful Customer Success actions.
Outcome: Start your day with automated clarity on exactly which accounts need your focus most, enabling efficient and effective proactive engagement.
Look ahead, not just behind. Our AI predicts which customers are likely to churn or are showing signs of expansion potential. Crucially, it also explains the key behaviors driving these predictions. This allows your CS team to intervene proactively with the right message and effectively prioritize outreach based on both future risk and opportunity.
The Challenge: Getting a truly complete and actionable understanding of individual B2B SaaS accounts often means patching together information from CRM notes, separate usage dashboards, support tickets, and even manual Google searches – a time-consuming process before every customer call or strategic check-in.
The GrowthCues Solution: GrowthCues' Intelligent Account Profiles bring everything you need to know about an account into one central, insightful hub. Stop juggling tools and start understanding your accounts deeply.
For any specific account, you get:
✅ Actionable Account Summary: Quickly grasp the account's current overall state with an automatically generated summary. Identify the most critical positive signals or negative trends demanding attention, get clear recommendations and next steps for engagement, and see the enriched company context (like industry, size, funding, recent news, and key links) automatically sourced to save you research time.
✅Account Engagement View: Dive deep into how the account actually uses your product. See account-specific B2B metrics (like Daily/Weekly/Monthly Active Users for that account), identify the most active internal users, and understand specific feature adoption patterns or engagement highlights.
✅ Customer Journey Analysis: Track the account's progress through crucial, custom-defined journeys (e.g., Onboarding, Trial-to-Paid, Activation, Feature Adoption). See predictions on their likelihood to complete key stages successfully and, importantly, understand the specific factors driving or blocking their progress, allowing for targeted intervention.
Stop juggling tools and manually patching together account intelligence. Intelligent Account Profiles consolidate descriptive data, usage analysis, journey progression, predictions, and explanations, giving your team the deep understanding needed to tailor engagement effectively, address risks proactively, and identify growth opportunities for each specific account.
Outcome: Confidently engage each account based on a deep, holistic understanding of their current health, context, and future potential.
Spending too much time prepping for account check-ins by piecing together data?
The Actionable Account Summary, the central view within our Intelligent Account Profiles, gives you an instant, up to date snapshot of any account.
Get a clear, automatically generated summary explaining the account's current state, identifying key positive signals and areas needing attention based on recent product usage. It includes plain-language recommendations or suggested focus areas to guide your next steps, alongside highlighted insights showing the supporting data points (like specific engagement shifts).
Essential enriched company context (industry, size, funding, key links, etc.) is displayed right alongside these insights, saving valuable research time. Understand an account's situation and know where to focus your engagement – quickly and confidently.
Outcome: Your go-to daily briefing page for each account, providing the essential context, status, and recommended actions needed for informed and proactive B2B SaaS customer success.
Need to understand how a specific account is truly engaging beyond just a summary or health score?
With the Account Engagement View, you get that deep dive. See key B2B SaaS engagement metrics (like DAA, WAA, Stickiness) calculated specifically for this account.
Quickly identify their most active users (your potential champions!) and see highlighted trends or shifts in their unique usage patterns. Explore explanations and justifications for specific engagement insights relevant only to this account.
Use this granular detail to truly understand adoption levels, pinpoint specific risks or positive signals within the account, and have informed conversations based on actual product use.
Outcome: Gain the detailed, account-specific engagement picture needed to effectively manage and grow key relationships.
Want to know if your customers are successfully navigating critical paths like Trial-to-Paid or Onboarding?
Use the Customer Journey Analysis view to track how individual accounts progress through key milestone journeys you define based on their product usage.
Instantly see the predicted likelihood they will successfully reach the defined outcome based on their behavior so far. More importantly, identify the specific product usage patterns currently acting as key drivers (propelling them forward) or blockers (causing friction or stalling their progress).
Pinpoint exactly where and why specific accounts might be getting stuck or excelling within these crucial flows. Use these explained insights to provide highly targeted assistance, improve adoption within critical stages, and proactively guide your customers toward completing their most important journeys successfully.
Outcome: Gain predictive insight and actionable explanations for how your customers are progressing through their most important product adoption and lifecycle journeys.
Bring essential customer intelligence directly into your team’s daily conversations. Configure GrowthCues to send concise daily updates on significant insights, recommendations, churn alerts, or growth opportunities to your chosen Slack channels. Keep everyone informed and enable quicker collaboration on customer actions without needing to constantly check another platform.
